IKEA: How Do They Really Do It? (2022)

Directed by Steven Prior45mDocumentary

Industry insiders, retail experts and former employees reveal the secrets of the the world's biggest furniture seller, IKEA: the tricks they use to get customers to spend, and how the massive maze-like warehouses are designed to keep people there for hours.

Year
2022
Country
GB
Language
English
Release date
16 October 2022
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